Falmouth BID Updates

Richard Wilcox, Falmouth BID Manager

SPLASH 2012
7-16^th Sept
The schedule for SPLASH 2012, the new arts festival that BID is funding and co-ordinating is really taking shape. Quirky, original and innovative, the festival will celebrate the artistic diversity of Falmouth in as many creative ways as possible.

·         For the Book Festival element, we have nationally acclaimed and award winning authors giving talks and workshops such as ex Children’s Laureate Michael Morpurgo who wrote among other things Warhorse, Katie Fforde, Emily Barr, Liz Fenwick as well as multi award winning and renowned illustrator Michael Foreman.

·         Light, sound and art installations will appear throughout the town throughout the week as 6 leading south west artists are commissioned to undertake works under the guidance of Falmouth Art Gallery.

·         Edinburgh Fringe Festival 2011 play award winners ‘Allotment’ will be performing in Gyllyngdune Gardens, dance company Shallal in Falmouth Art Gallery and Scary Little Girls throughout the town.

·         There will be an exciting BIG Art in the community project unveiled, an open design week that celebrates Falmouth creative sector and a host of other exhibitions and live music events to boot.

DO please have a browse at the schedule here – SPLASH 2012 schedule
Follow regular Twitter updates here and use hashtag #SplashFalmouth
Follow Facebook updates here  

We’ll be working extensively on the regional and national promotion to once again raise the town’s profile and drive in extra footfall – flyers, brochures, posters, PR will all be undertaken as well as online marketing of course.

Sea Shanty Festival

Another fantastic festival has drawn to a close and well done to all involved in making it happen. The BID lent marketing and PR support via our work with Excess Energy PR, to once again raise the town’s profile specifically on a wider regional and national level. This is what was achieved:

·         Daily Express – 9^th June article (readership in excess of 1.7m)

·         Daily Mirror – 15^th June small feature in the ‘welcome to the weekend’ feature (readership in excess of 2.7m)

·         The Guardian and Guardian online – article in Sat 16^th edition (readership for this in excess of 1m)

·         Western Morning News – articles on 15^th and 18^th June

Some of these can be viewed via our PRESS COVERAGE ACHIEVED section on the Falmouth.co.uk website. For those who haven’t seen this page, it gives a comprehensive flavour of the national (including the recent Telegraph article on the Falmouth design scene) and some of the regional coverage that the BID PR effort has achieved for Falmouth and many of the BID businesses over the past 18 months. This includes videos as well as editorial.

A reminder that we have the superb J-Class yachts weekend after next 26^th-30^th June, with the Pendennis Cup on the 2^nd -7^th July which like other events, the BID will be assisting in terms of marketing, logistical and PR support to help these festival grow and develop.